The first global Connected TV adtech that empowers media buyers with the best technology to manage how, when and where their brands will be seen in the new era of TV.
Consumers have dramatically changed their consumption habits, making CTV a high-reach and relevant media channel.
CTV versus traditional TV has lower entry barriers: high completion rate, visibility and more data reports.
Traditional TV
Linear measurement
Long commercial breaks
Average frequency
CPM/TRP efficiency
No attribution possibilities
Connected TV
Precise measurement through devices
Short commercial breaks
Addressable
High frequency
Reach efficiency
Multi Platform attribution
We offer precise segmentation, reaching only the desired viewers: demographic, device & interest
Tech enabled data optimization process that ensures the best campaign results
Extensive and secure traffic network that allows the highest quality reach
AI powered tools that help create the most innovative creatives
TrackTv integrates data from multiple advertising platforms that allows real time measurement of your campaigns
Customize audiences based on demographic, geographic or behavioral criteria
Detailed and customizable reports that showcase CTV ad performance metrics
Track and measure the success of each campaign during each stage of the funnel, from awareness to conversion
Understand which channel is delivering the most conversions and final sales
